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Datamars Livestock Solutions

Tru-Test
Z Tags

Identify and track animals

Integrated solutions for accurate control and full traceability

Prattley

Handle and manage animals

Efficient systems for safer handling and controlled movement

Tru-Test

Measure and analyze performance

Advanced tools for data-driven performance management

Tru-Test

Monitor and gain insights

Smart technologies for real-time monitoring and farm insights

Speedrite

Protect animals and manage grazing

Practical tools for pasture management and animal protection

NJ Phillips
Simcro

Administer veterinary treatments

Effective solutions for accurate and safe treatment delivery

Our Business in Numbers

Trusted technologies that help farmers work efficiently, make better decisions, and build a more sustainable future delivering reliable insights and support across everyday tasks, long-term planning, and the evolving demands of modern livestock management.

250,000

Animals currently being monitored.

By Tru-Test active tags

124 M

Livestock RFID tagged for traceability.

Since 2018

58 M

Animal performance records captured.

Within Datamars
Livestock Cloud

40,000

Animals have been weighed.

Over a Tru-Test remote,
Walk Over Weigh system
in the last 12 months

Measure to manage

Smart tools for monitoring performance and managing your farm.

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What our clients think

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languages

6000+

learners

65%

engagement
rate

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See our latest news

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Meet Datamars Livestock at EuroTier 2026, Hall 11, Booth D30, 10–13 November 2026, Hanover, Germany

Discover what’s new from Datamars Livestock at EuroTier 2026

DATAMARS

News

Launching the new Tru-Test Dairy Drafter

DATAMARS

Tru-Test

Introducing the next-generation Speedrite Unigizer™ range

DATAMARS

Speedrite

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EuroTier, first in animal farming

Meet us at EuroTier 2026

10–13 November 2026, Hanover, Germany

Hall 11, Booth D30

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